MCM301 Current Spring 2012 Final Term VU Paper [July 2012] Virtual University of Pakistan
Total 69 questions, 62 Mcq’s (mostly from past quizzes)
Q. Almost every customer who makes a claim is emotionally involved therefore the indirect method is usually the best approach for a refusal. Discuss. (3)
Q. To make writing concrete one should include as much as specific info as possible. (3)
Q. What steps are followed in planning a persuasive message? (3)
Q. What are the types of verbal feedback that could be anticipated by a presenter. (5)
Q. Discuss the content component of order letters. (5)
Q. Discuss different types of memorandum reports. (5)
Q. Give an example of direct method of outlining the topic of an effective business writing. (5)
